Ambitious wayfinding projects to direct pedestrians around Weston’s town centre have been put in locations across the seafront and the high street.
Using the Super Weston branding, a host of brand-new finger posts and monoliths have been put within the town centre with striking images of Weston to update the current pedestrian signs around the town. Work has also taken place at The Sovereign, with an improved High Street entrance and eye-catching artwork on the Salisbury Terrace side of the building.
The wayfinding scheme aims to encourage footfall to the High Street, Grove Village, Orchard Meadows, and the High Street, making it easier for people to find their way around the town centre and visit places of interest. This will be especially helpful during SEE MONSTER.
The project is part of North Somerset Council’s Super Weston Placemaking Strategy, which aims to highlight the very best of Weston-super-Mare as the ideal place to live, work and invest.